Speculators. Collectors. Fans of Superman.
Today's issue of the new DCU Swamp Thing #1 contains the very first full appearance of the new Man Of Steel as set in present day continuity.
Both Justice League #1 and Action Comics #1 had Big Blue set in the past, 5 years or so, and Flasphpoint #5 just a cameo.
I believe Swamp Thing #1 is sold out, so head to your local comic shop - pronto!
I thought it was a great read from Scott Snyder and Yanick Paquette - rather twisted shall we say - you can check out my review here.