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Marvel Replaces Nova Richard Rider With NINO For "Share Your Universe" Campaign

Posted By: Matt McGloin
Tue, 07/09/2013 - 20:29

Marvel sort of announced their new "Share Your Universe" campaign/initiative today.

From my understanding it's some sort of way Marvel comic books fans can "share" stuff with the non-comic book crowd that is into the animated shows, TV series and movies.

How exactly they are doing that is not quite clear, as the following replay of the live feed doesn't make it clear as well.

Anyway...I thought I would point out in the promo image we see all the characters have their original counterparts -- except for Richard Rider, who is replaced by the NINO (Nova In Name Only as the comic books fans call him) Sam Alexander.

For some odd reason Marvel killed off the first Nova, Richard Rider, replacing him with a younger "idiot" character named Sam.

Well, the new Sam Nova comic book is selling less than the Richard Rider Nova comic.

Can you share that?